What is considered a good ad CTR?
The average Click-Through Rate (CTR) for small text ads (plain text-based advertisements, often without images, videos, or rich media) typically falls in the range of 0.05% to 0.5%, depending heavily on the platform, placement, industry, targeting quality, and whether the ads are search-based or display-based. Key benchmarks for small text ads “Small text ads” most … Read more



