Your website isn't so bad
Howard in Toronto
Hi Howard
But it does need a wide range of tweaks.
Overall, I think you need better pics. Nicer backgrounds. Closer shot of grain and figure. Perhaps hire a photographer or read a book on technique - exposure and cropping.
Put your pic at the top right - not towards the bottom.
Whoever did the writing did a pretty good job - it just needs tweaks.
For example, the anigre wine cabinet. The interior shot shows it in use with good descriptions. That is great. But the exterior shot to the left is just a dry technical description and dimensions - like a machine catalogue. There isn't enough for someone to say, "that looks interesting - let me start the conversation by contacting that craftsman."
If you did it, it's obvious you can do it - you just need to do it consistently.
Create articles you send by email in exchange for email addresses. It allows you to stay in touch. Not everybody is ready to buy right when they contact you. Examples of articles could be - handmade furniture buying guide - 5 things you need to know about furniture joints - 7 things you need to know about room size.
Judging from your attractive output you could probably tell somebody all of this in your sleep. You just need to know how to do it as marketing for heavy lifting purposes.
Very light overview but you've got pretty good bones there.
Howard
